AI Max, Google’s latest AI-powered search campaign feature promises big performance improvements. Still, the decision between AI Max and traditional Search campaigns isn’t as straightforward as the ...

A new beta spotted in Google Ads, dubbed “Ad Group setting for AI Max,” is giving advertisers a preview of Google’s next major move – broadening search targeting at ad group level with less reliance ...

A new Google search ad, the AI Max kind, was spotted in the wild and boy did it look interesting. This ad had a super long headline and had dynamically created sitleinks. UPDATE: This may not be AI ...

Google has a new beta within Google Ads for Al Max ad group settings with search term matching. This shows when AI Max is turned on and Google wrote in the setting, "Turning off search term matching ...

For years, marketers have asked for better visibility into how individual channels contribute to Performance Max results. Google has released a tutorial walking advertisers through its new Performance ...

It’s been seven months since Google first unveiled its premium Home Max smart speaker during an October 2017 keynote, much to the interest of tech enthusiasts in the audience. The product announcement ...

Back when I reviewed the first Google Home, one of my key criticisms of the smart speaker was how lacklustre its sound quality is in comparison to most of Amazon’s Echo devices. Especially when ...