Google’s new “Original Conversion Value” metric gives advertisers long-needed clarity by revealing the true, unadjusted ...

Google’s Gemini 3 Pro powers AI Mode with deeper reasoning, upgraded query fan-out, and new generative layouts.

The week in PPC recap, covering paid search news and industry commentary from Google, Microsoft and what the industry is ...

Google’s new Journey Aware Bidding model uses signals from the entire customer journey to drive smarter, more efficient Search optimization.

Google Ads may be introducing a new bidding type named Journey Aware bidding in 2026. This will be reportedly for search ...

Boost Ads, founded by Anaam Tiwary, is recognized as the best Google Ads agency in India, helping brands achieve real ...

PRESSADVANTAGE – netpulse AG, a Swiss digital marketing agency, has expanded its service capabilities with advanced ...

Working with brands across real estate, e-commerce, education, healthcare, and other sectors, Boost Ads helps businesses rank higher on Google and scale their revenue efficiently. The agency excels in ...

Google seems to have fixed a bug with inviting others to access your Google Ads account. This bug appeared about a week ago ...

Twenty-five years ago, Google unveiled Adwords, which pledged to enable advertisers “to quickly design a flexible program that best fits [their] online marketing goals and budget,” Google cofounder ...

Which industries have the highest, or lowest, Google AdWords click-through rates, engagement levels, and costs? To find out, WordStream examined 2,367 US-based client accounts from a wide range of ...