Here are the three most important categories of modern shoppers—crucial to understanding consumer needs and successfully ...

John Suhr knows a thing or two about tone. Hey, the guy oversaw repairs at Rudy’s Music in NYC, modded amps with Bob Bradshaw ...

Ulysse Nardin and Urwerk have teamed up to create a watch that combines the brands' two most notable signature features.

"I founded Save The Duck with the intention of creating a reality that respects living beings and the environment as its ...

The cohort’s reliance on social media and influencers for product discovery remains, while new levels of comfort with retail ...

For B2C brands to stay relevant and meet audiences where they are, they must be up to date on developments in social media to ...

The Bloodhound Group (BHG), a strategic branding consultancy, places emphasis on treating brand as a business asset, ...

While no brand can eliminate the threat of fraud entirely, yours can take steps to prevent fraud and protect the customer ...

A dive into the success of the Tiffany & Co. x "Frankenstein" film integration with the woman who made it happen.

With its latest funding, Agentio plans to expand its team and to establish creator marketing as part of every advertiser’s ...

Though four high-profile companies have announced and completed a split in 2025, Wall Street's biggest stock split of the ...

Spider-Man: Brand New Day swings into theaters next July – here's everything you need to know about the new Marvel movie.