It really isn't all that surprising that many contractors are not computer literate, or as computer literate as they need to be in this era. After all, they are out trying to make a buck in a crummy ...

As a staff writer for Forbes Advisor, SMB, Kristy helps small business owners find the tools they need to keep their businesses running. She uses the experience of managing her own writing and editing ...

In today’s business world, there is no running from online marketing and no hiding from social media. At a recent session called “Marketing Myth Busters: 2023 Paid & Organic Marketing Dos and Don’ts,” ...

While business-to-business and business-to-consumer Internet marketing strategies are two different animals, in that one model targets businesses and the other consumers, the benefits that B2B and B2C ...

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If you own a small business and have tried to broaden your reach to potential customers or wanted to build upon your relationship with existing ones, chances are you’re familiar with at least some ...

In my decade working in digital marketing, I have not seen anything transform the industry more than the rise of social media. It has become a cliché to speak of social media’s power and influence ...