Kroger Precision Marketing (KPM) has introduced a set of new analytics features aimed at providing faster insights into ...

Google Search Honours Awards 2025 host, account executive at Google Canada, Darren Chiu, kicks off the celebration at ...

B2B marketing’s future lies not in generating more leads, but in generating smarter revenue. With AI, marketers can measure ...

Ads Advisor is an AI assistant integrated directly into Google Ads, capable of proactively managing ad campaigns and ...

The second agent, Analytics Advisor, is set to revolutionize data analysis in Google Analytics (GA). It is a conversational ...

Discover what the marketing industry is all about before starting your career. Learn about key roles, skills, trends, and ...

Google’s new Ads and Analytics Advisors, gives advertisers faster, ways to analyze data, optimize campaigns, and turn ...

New privacy models, zero-copy activation and AI orchestration are rewriting the rules for how customer intelligence gets ...

From operating in survival mode to finding flexibility, four B2B marketers discuss the ups and downs of going it alone.

When an e-learning founder notices her premium video lessons show up on Telegram a week after launch, it’s not “marketing reach”. It’s a leak that kills months ...

Google announced Ads Advisor and Analytics Advisor, built on Gemini, rolling out to all English-language Google Ads and ...

Explore how automotive marketing is evolving beyond sales to focus on building customer loyalty through meaningful post-sale ...