If you’re new at the game, trying to understand the brave new world of social media marketing can be a daunting challenge. But if you’ve determined that this new marketing discipline is critical for ...
If you haven’t yet seen it, Medium.com is a super hep blog from the creator of Blogger and Twitter. It features thoughtful and well-written articles on a wide-range of topics including how to improve ...
Terminus co-founder and CMO, Sangram Vajre, has written the first-ever book on account-based marketing (ABM). Account-Based Marketing For Dummies is now available from For Dummies®, the world’s ...
Upon the release of Social Media Marketing for Dummies, the latest edition to the "Dummies" series, Online Media Daily posed a few questions to its author -- Shiv Singh, vice president and global ...
How did the stupidest people in our industry all find their way into the same job? Email marketing has become a game of cheap, underhanded tactics at best, and criminal at worst: a dangerous ...
IAS B2B Marketing has worked with the publishers of the â For Dummies’ guides, John Wiley & Sons, and produced B2B Marketing for Dummies. The winner of our 2009 B2B agency of the year award said it ...
Self-driving cars … Siri personal assistant … chess master IBM Watson. These are just a few of the things that come to mind when we think about artificial intelligence (AI). AI is the buzzword that ...
Submitted by Principal Financial Group, Inc. DES MOINES, Iowa--(BUSINESS WIRE)--March 9, 2006--U.S. marketing budgets are projected to increase by 13 percent in 2006 according to a recent ...
Any marketer waiting for the world to get back to normal hasn’t been noticing the new reality. Every day, a new headline, book, TED talk or coffee shop conversation proves anew that customers, ...
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