On the surface, marketing management seems like every day, common sense project management. After all, it’s just creating a lot of copy and pretty pictures right? However, every aspiring marketing ...
Brandon Galarita is a freelance writer and K-12 educator in Honolulu, Hawaii. He is passionate about technology in education, college and career readiness and school improvement through data-driven ...
Gartner unveiled a pretty alarming statistic about marketing technology (martech) in its Gartner Marketing Technology Survey 2019: Marketers only use 58% of their marketing stack’s full capabilities ...
Companies that regard integrated marketing communications as a management function can organize the various marketing and communication activities under one leadership. The marketing communications ...
Branding in the B2B market is about much more than a recognisable logo or catchphrase. However, managing your brand was, until now, something of a hit and miss affair, with even large corporations ...
10 Project Management Software for Marketing to Simplify Workflow in 2025 Your email has been sent See how top marketing project management software like monday, ClickUp, and Notion help marketing ...
Considering our purpose as marketers, we should be placing customers at the center of our marketing efforts. That's truer today than ever before, because customers have more choices, more control, ...
Bush Wealth Management proudly announces that Heather Van Horn, Director of Marketing, has earned the Professional Certified ...
Winterthur, ZH – November 12, 2025 – PRESSADVANTAGE – netpulse AG, a Swiss digital marketing agency, has expanded its service ...
In the early, primitive days of marketing professional services, there weren’t enough people doing marketing for law, accounting and consulting firms to think much about marketing department ...
You will deepen your understanding of marketing management through exposure to real-world marketing challenges, the latest digital media and platforms, and developing ...
Digital Marketing - Managing Risk, Engaging Customers in a Rapidly Changing Landscape #adobesummit 3 minute read By Dan Berthiaume March 7, 2013 Customer Experience ...