Data from Playfly Insights shows that roughly 15% of the total audience that watched local NBA broadcasts last season did so ...

The TV Answer Man – Follow me on X. DIRECTV says it will offer the 2025/26 NBA League Pass to both satellite and streaming subscribers despite a statement from YouTube TV that the package has become ...

The Cleveland Cavaliers return to Rocket Arena Thursday night for an Eastern Conference battle with the Toronto Raptors.

Last season, roughly 15% of the league’s local broadcast audience watched through DTC streaming apps, a significant gain that is expected to multiply again this season, per data from Playfly Insights.

The 2025-26 NBA season tips off with an opening doubleheader featuring the Thunder-Rockets and Lakers-Warriors. Here's the TV schedule and game times.

The NBA’s hypothesis about Generation App — that cord-cutters and cord-nevers will stream basketball games over linear’s dead body — is now looking more prescient. Data from Playfly Insights shows ...