Greetings from the Outer Banks of North Carolina. Here we discuss how students should study for the Principles of Marketing ...

Universities still teach outdated marketing frameworks, but Seth Godin says future marketers need curiosity, empathy, and ...

Shifting language and framing from deficit (what people lack) to asset (what people possess) can alter perceptions and foster ...

Rooted in principles of good food and stellar service, this proudly Malaysian eatery is growing strong in the local dining landscape.

Addis Ababa, November 1, 2025 (ENA) – Ethiopia's quest for sea access should be primarily negotiated by the parties directly involved, mutual agreements, and open dialogue, Russia's Ambassador Evgeny ...

Nottingham-based marketing agency collective The Boda Group has appointed a new head of marketing to support its growth. Alex Smith will lead brand and marketing strategy across all of the group's ...

Taylor Swift's 38 album variants for 'The Life of a Showgirl' spark debate, with some calling her marketing 'exploitative' despite her business genius. Limited editions create urgency, driving resale ...

If you're age 35 or younger and your college degree is in a non-STEM field, I'd bet that you've heard (more than once) some variation of "Oh, so you studied [insert name of discipline that falls under ...

Will Kenton is an expert on the economy and investing laws and regulations. He previously held senior editorial roles at Investopedia and Kapitall Wire and holds a MA in Economics from The New School ...

It makes sense that a company's marketing messages, content and other output work to meet the needs of its sales reps and the requirements of the selling process, right? Unfortunately, this doesn't ...

With about 132.1 million people (2024), Ethiopia is the second most populous nation in Africa after Nigeria, and one of the fastest-growing economies in the region, with an estimated 8.1% growth in ...