The year also witnessed the launch of the ‘National Product Platform’, and the number of national products increased to 2,135 ...
SCG continues its Regional Optimization strategy, positioning Vietnam as a Strategic Hub in the ASEAN region for manufacturing and exports to global markets. SCG Decor (SCGD) supports PRIME GROUP in ...
Discover how effective market segmentation identifies profitable customers and optimizes pricing, distribution, and product ...
Learn how a harvest strategy helps maximize profits by cutting costs on aging products in marketing and investing. Discover the benefits and applications today.
Top construction equipment executives share their 2026 outlook — from tariffs and infrastructure to automation, AI, ...
Cell-line development enhances biopharmaceutical production capacity and quality, but complex biologics like bsAbs and ADCs ...
Volkswagen is making a big move in China by investing $3.5 billion in a research and development center in the low-key ...
Abstract: In very competitive markets, conventional product development methodologies often result in little enhancement instead of substantial difference, exacerbating rivalry and limiting growth ...