AdExchanger

H&R Block’s Marketing Strategy Is To Make Taxes Feel A Little Less Taxing

H&R Block’s somewhat unconventional approach includes making relatable TikToks targeted at young adults more so than sharing ...

As Hollywood Navigates Roblox and Fortnite, What’s Working — and What Isn’t

How Roblox and Fortnite are being utilized by Hollywood studios to spread brand awareness, even as safety proves to be an ...