SAP is buying privately held Hybris in a bid to build out an e-commerce software offering that connects with customers across multiple “channels, devices and touch points.” Terms of the deal, which ...

The ERP giant’s annual event, which wound up on Thursday, wove AI into everything — but there were also big changes in ...

When SAP for Me was first announced in 2019, the German tech vendor said it would give customers personalized access and a ...

SAP SE (NYSE:SAP) is among the most fantastic stocks every investor should pay attention to. A vote of confidence came in for ...

German enterprise software maker SAP AG has acquired Swiss e-commerce software developer Hybris in a bid to expand into the $37-billion e-commmerce technology market. Both companies did not disclose ...

SAP is buying cloud-based e-commerce vendor Ariba for US$4.3 billion, the companies announced Tuesday. Ariba’s platform focuses on business-to-business commerce transactions. It makes a natural fit ...

On the heels of Accenture’s acquisition of digital marketing and strategy consultancy Acquity Group and the announcement that followed of a partnership with ecommerce platform hybris, executives from ...

It’s often said that content is king, but in a typical marketing department you have a hodgepodge of content. That could include carefully-crafted web copy, blog entries and FAQs along with ...

SAP has offered to make it easier for customers to switch to rival software, clarify the basis for its fees, and abolish its ...