Let’s talk about data, Twitter data to be specific. Like any social media account, you want the best results from your online marketing efforts. Who doesn’t want to see an increase in followers, ...

When’s the best time to tweet? How can you find more relevant people to follow? Want to track your tweets and retweets? While Twitter.com is a good place to start and dashboards such as Hootsuite and ...

In November 2014, IBM (IBM) advanced its strategy of forming partnerships with its peers when it entered into a partnership with Twitter (TWTR). In this data analytics partnership, IBM will ...

Data analytics are constantly evolving and becoming ever more relevant in today's marketing. In my own experience helping companies across industries refine their digital marketing, I have seen how ...

SCOTTISH Equity Partners (SEP) has invested in a young firm which aims to help businesses make money out of Twitter. The private equity firm led a £1.2 million investment round in support of SocialBro ...