The Badgers and Under Armour have been partners since 2016, and the deal is proposed to end until at least 2033. Here are the details included in the new deal.

Take advantage of TipRanks Premium at 50% off! Unlock powerful investing tools, advanced data, and expert analyst insights to help you invest with confidence. Under Armour ( (UA)) has issued an update ...

Jamylex Pruneda, one of the seniors with the Cougars this season, works on her serves during a warmup exercise at practice. Pruneda said that the efforts of the five seniors benefitted them last ...

In 2013, Stephen Curry shocked the sneaker world by signing with then-upstart athletic company Under Armour over basketball powerhouse Nike. At the time, Nike controlled the vast majority of the NBA ...

Company to raise prices, diversify supply chain Refrains from giving fiscal 2026 forecast on tariff uncertainty Forecasts a 4% to 5% drop in first-quarter sales Q4 gross margin up 170 basis points May ...

Under Armour is back in the NFL shoe and glove game. And it has added to its portfolio of athletes the likely top overall pick in next week’s draft. Former Miami — and likely Tennessee — quarterback ...

Nebraska volleyball commit Skyler Pierce was named the Most Valuable Player of the Under Armour Next All-America match.

While still present, Under Armour’s revenue declines in Q3 beat expectations. The brand raised its full-year guidance slightly, but still expects a 10% revenue decline. Plank on a call said he was ...

Taylor Deckert has been a fixture with the Mira Costa girls volleyball team. The senior libero, who is headed to USC, was selected to the Under Armour All-America game that will be played next month ...

Specialty materials leader Celanese Corp. and athletic apparel giant Under Armour Inc. have worked together to develop Neolast, a new fiber for performance stretch fabrics. In a news release, ...

A shakeup at Under Armour continued Tuesday, spurred by founder Kevin Plank’s return this year as CEO, as the Baltimore-based company tapped a former Adidas executive to lead brand strategy and ...