The advertising rollout comes as Meta continues to rely heavily on ad revenue across its ecosystem. In 2025, the Menlo Park, ...
Wolfe Research suggested that Meta Platforms Inc. (NASDAQ:META) has the potential to generate a staggering $30-40 billion in revenue from its business messaging services, a prospect currently ...
Barclays noted that WhatsApp Status ads “should light up a huge pool of inventory across the 1.5B+ DAUs over time,” though CPMs are expected to lag other Meta surfaces due to geographic mix and lower ...
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