News

Starbucks will provide a flat 2% pay bump to all salaried employees in North America this year as the coffee chain looks to minimize costs as part of CEO Brian Niccol’s turnaround efforts.
Starbucks CEO Brian Niccol said the company's pickup-only locations no longer match the coffee chain's vision for a warmer customer experience.
To capitalize on consumers’ appetite for healthier choices, Starbucks (NASDAQ:SBUX) is expanding its trial of coconut ...
Starbucks set a new record with a staggering 6,666:1 ratio last year, reflecting CEO Brian Niccol’s $95.8 million pay package versus $14,674 for the median employee. Stock buybacks over investment: ...
Starbucks "Pick Up" locations across more than 20 states, totaling 80-90 stores, will be impacted. Niccol and the chain's website indicated that some locations would be closed permanently, while ...
Niccol said Starbucks was founded on customer experience, and wants to return the brand to a position of excellence.
Starbucks is expanding its menu with two new coconut water drinks, the Coco Matcha and Coco Cold Brew, as well as a nutrient-packed cold foam.
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Starbucks CEO Is Too Cheap

Starbucks will give salaried workers only a tiny pay increase. Add that to the long list of mistakes made by CEO Brian Niccol ...
Polen Capital, an investment management company, released its “Polen Global Growth Strategy” second-quarter 2025 investor ...
Starbucks is expanding its health and wellness offerings by testing coconut water beverages in hundreds of additional stores.
Costa Coffee, the UK's largest coffee chain, is making an aggressive move into the United States. It is a fresh a challenge to Starbucks at a time when the American giant is struggling to win back ...