From campaigns to continuous systems, marketing’s future runs on modular design, agile thinking, and AI orchestration.

With a marketing budget of exactly zero, Tanya Van Gastel helped grow sales from her AI-generated headshot business, The ...

Social isn’t just one branch of marketing; it needs to be treated like a trunk, sturdy and connected to the entire tree.

Category leadership isn’t a marketing exercise; it’s a strategic act of focus. It aligns teams, accelerates growth and gives ...

Much of the conversation around AI in marketing has centered on creativity and media buying. Yet these are only the most ...

Cody Bannon, the director of marketing for the Revs spoke with News 8 on what Bright Nights has to offer and the logistics of ...

Kevin James has taken to social media to do some guerrilla marketing for his next movie, creating tons of surprisingly ...

Influencers often build tight-knit communities around shared interests. Through live chats, comments and relatable storyte ...

Executives at Akool and Quality Meats shared how they use the technology to make their campaigns more personal and efficient.

At Wheels Up, Kristen brings a unique blend of engineering and marketing expertise to the aviation industry. With a ...

Advertiser spending on creators is expected to hit $37 billion in 2025, according to the IAB. Brands embrace influencers to ...

An inspiring event took place around midday Wednesday, bringing together women from all over the Rockford area to talk about ...