Recorded live at SocialWest 2025, this conversation with Paul Tedesco , Head of Effectiveness at the Institute of Canadian Agencies , goes beneath the surface of campaign metrics to explore what real ...

National Bank of Canada wins the 2025 Grand Effie for The Investment Issue, a first-of-its-kind editorial takeover reaching 80% of Canadian women and driving a 31% lift in investment accounts.

Discover how Gillian Lemishka blends empathy, creativity, and data as a Mediologist. Learn about her journey from theatre to ...

Amazon Ads launches its AI-powered Video Generator in Canada and unveils new AI-driven campaign tools at unBoxed 2025, simplifying creative production.

Discover how today’s marketers build brands people actually believe in. Ten real lessons in trust, loyalty, and community ...

From sold-out events to app-powered innovation, Canadian marketers are proving that creativity, connection, and community still drive the industry forward. Here are the five stories shaping this ...

In this live SocialNext Toronto 2025 conversation, guest host Maddie Alvarez sits down with Joe Teo, founder and CEO of HeyOrca!, the Canadian-built social media platform helping thousands of agencies ...

In this live SocialNext Toronto 2025 conversation, guest host Maddie Alvarez sits down with Nithya Ramachandran, President and CSO at T1, a full-stack sponsorship and experience agency. Together, they ...

In this live SocialNext Toronto 2025 conversation, guest host Maddie Alvarez sits down with Lana Rogers, founder of Gentle Lion Communications, for a candid and tactical talk on media scarcity, ...

The Digital 2026 report from We Are Social and Meltwater has arrived, and the numbers tell a story of significant digital transformation. More than 6 billion people are now online, and nearly 5.7 ...

With over 500 attendees, 18 sessions, and one stunning West Coast backdrop, SocialPacific 2025 wasn’t just another marketing conference. It was a reset button for strategy, creativity, and community.