The November edition of the MarTech Conference zeroed in on one unifying theme: how AI-driven agents and orchestration are redefining marketing’s role, operations and impact. Over six panel ...
This anxious refrain — “What are my competitors doing with AI? Are we using AI as well as them?” — has become one of the most frequent client inquiries we hear, signaling a fundamental shift in how ...
To get the most out of generative AI, you must remember one thing: It behaves like an overly enthusiastic, well-meaning intern with a desperate need to please. It acts fast and assumes it understands ...