News Corp Australia has launched a licence agreement to allow corporate Australia confidence to download, share and copy ...

Connected Media has been appointed lead media agency for Virgin Active in Australia after a competitive pitch. The agency ...

Ilai Matangi (@havea_676) has been crowned Creator of the Year at the TikTok Awards in Sydney. Matangi is a Gold Coast–based ...

By leveraging real customer insights to inform objectives, embracing a seamless omnichannel approach and leveraging the ...

The Association for Data-driven Marketing and Advertising (ADMA) has released an Artificial Intelligence Governance Toolkit.

From retail media networks to CTV and major social platforms, walled gardens have taken over advertising. These channels ...

Havas has expanded Havas PLAY in Australia and New Zealand, introducing a cultural-first approach that helps brands create ...

Media waste is not a fresh topic, but the scale outlined by AFFINITY is jarring. Annual ad spend in Australia is close to $30 ...

Independent creative agency HERO has hired creative team Katelyn Testa and Anais Read. The pair, after stints at Ogilvy, VML ...

There is widespread fear about AI replacing jobs, but the research points to augmentation, not replacement, because AI lacks the uniquely human skills that define great marketing: creativity, ...

S4 Capital, Martin Sorrell's pure play digital advertising company, has issued its second profit morning in a month. The ...

News Corp Australia has appointed Nandor Locher chief digital and technology officer. He succeeds Julian Delany, who was promoted News Corp's global chief technology officer based in New York.