Short-form video isn’t just trending, it’s reshaping how we consume content. It’s how we keep up with culture, news, creators ...
Every marketer today feels the pressure to do more with less: more reach, more conversions, more loyalty, all with tighter ...
Influencer marketing is undergoing a major shift. What used to be a brand and social team activity has rapidly become a core ...
Retailers are adopting generative AI for clearer stock insight and smoother tasks, but solid data foundations will shape the results.
Here’s the inconvenient reality: Visa’s press release doesn’t acknowledge that QR payment adoption in the Asia Pacific ...
DBS and Ant International are expanding their long-running partnership to address slow and complex cross-border payments in ...
The beginning of the millennium marked the dawn of modern internet culture. For the first time, ordinary people could create ...
NTT and NTT DOCOMO developed a model that uses behaviour patterns to predict intent and sharpen customer insight.
The evolution of search Search is evolving faster than anyone anticipated. With the rise of generative AI and large language models (LLMs), people no longer browse through pages of results — they ask ...
Australia will ban under-16 access to major social media platforms, driving new age checks and affecting youth-focused marketing.
We’re looking for passionate industry professionals to write thought leadership articles for MarketingTech. Contributing insightful articles enhances your credibility, increases brand recognition and ...
Duncan is an award-winning technology industry analyst, specialising in cloud computing, blockchain, martech and edge computing. With the rapidly evolving world of digital marketing, firms are ...