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During July, streaming’s share of TV viewing in Mexico showed an increase of 0.9 percentage points compared to the previous ...
Nielsen has secured a two-year extension as New Zealand’s official TV measurement provider, backed by Sky and TVNZ. The renewed partnership, running from July 2025 to June 2027, reaffirms Nielsen’s ...
Launching in Australia Q4 2025, Nielsen Ad Intel CTV delivers powerful insights into Connected TV ad spend and creative strategies across YouTube TV, Netflix, Prime, Hulu, and more—helping advertisers ...
Media consumption: See the prevalence of TV and digital among audiences in South Korea.
Nielsen, a global leader in audience measurement, data, and analytics, today announced a new collaboration with premier podcast research firm Edison Research, to launch Nielsen Podcast Fusion powered ...
Nielsen’s latest Rural Survey reveals the ageing profile and hybrid media habits of New Zealand’s agricultural workforce, highlighting key opportunities for brands to better connect through integrated ...
Discover the strategic shifts APAC marketers are making. Find out how they align goals, invest in AI and new channels, and ...
NEW YORK – August 5, 2025 – Nielsen, a global leader in audience measurement, data and analytics, and WPP Media have announced a new agreement for audience measurement spanning TV, streaming, audio, ...
Within the Nielsen One Planning platform, the next-generation cross-media planning tool that encompasses deduplicated information from both linear and digital platforms, clients will be able to ...
Gain accurate insights into national and local TV viewership to drive smarter media decisions with Nielsen's television ...
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