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What Is Strategy? It’s a Lot Simpler Than You Think
9:32
YouTubeHarvard Business Review
What Is Strategy? It’s a Lot Simpler Than You Think
To many people, strategy is a total mystery. But it’s really not complicated, says Harvard Business School’s Felix Oberholzer-Gee, author of "Better, Simpler Strategy". 00:00 To many people, strategy is a mystery. 00:25 Strategy does not start with a focus on profit. 00:52 It's about creating value. 01:00 There's a simple tool to help ...
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STRATEGIC MARKETING PROCESS: A FULL STEP-BY-STEP GUIDE
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